Open AccessA Study on Consumer Perception Regarding Buying Fresh Produce in Organized Retail Stores in Bangalore, India: Do Demographics Matter?
Author(s) -
N. Meena Rani,
K. Ramachandra
Publication year - 2019
Publication title -
theoretical economics letters
Language(s) - English
Resource type - Journals
eISSN - 2162-2078
pISSN - 2162-2086
DOI - 10.4236/tel.2019.98179
Subject(s) - marketing , promotion (chess) , business , product (mathematics) , perception , demographics , preference , marital status , advertising , economics , psychology , population , sociology , geometry , mathematics , demography , neuroscience , politics , political science , law , microeconomics