Open AccessImpact of Big Data on Innovation, Competitive Advantage, Productivity, and Decision Making: Literature Review
Author(s) -
Nadeem U. Shahid,
Nasir Jamil Sheikh
Publication year - 2021
Publication title -
open journal of business and management
Language(s) - English
Resource type - Journals
eISSN - 2329-3292
pISSN - 2329-3284
DOI - 10.4236/ojbm.2021.92032
Subject(s) - big data , competitive advantage , productivity , data science , analytics , knowledge management , computer science , social media , business analytics , business , business model , marketing , electronic business , economics , world wide web , data mining , macroeconomics