Open AccessA Study on the Translation Strategies of Domestic Cosmetic Brand Names from the Perspective of Skopos Theory
Author(s) -
Fei Sun
Publication year - 2021
Publication title -
oalib
Language(s) - English
Resource type - Journals
eISSN - 2333-9721
pISSN - 2333-9705
DOI - 10.4236/oalib.1107351
Subject(s) - skopos theory , perspective (graphical) , advertising , brand names , translation (biology) , business , linguistics , sociology , marketing , computer science , philosophy , artificial intelligence , chemistry , biochemistry , messenger rna , gene