Open AccessLiterature Review on the Factors Influencing the Usage of Social Media among Entrepreneurs in Malaysia
Author(s) -
Noor Aziah Abu Bakar,
Ahmad Fauzi Ahmad Zaini
Publication year - 2022
Publication title -
open journal of social sciences
Language(s) - English
Resource type - Journals
eISSN - 2327-5960
pISSN - 2327-5952
DOI - 10.4236/jss.2022.101031
Subject(s) - viral marketing , expectancy theory , social media , marketing , business , social influence , information sharing , psychology , political science , social psychology , law