Open AccessSocial Media and Its Connection to Business Performance—A Literature Review
Author(s) -
Emmanuel Bruce,
Shuming Zhao,
Sulemana Bankuoru Egala,
Yegenmuradov Mammet,
Godson Kweitsu
Publication year - 2022
Publication title -
american journal of industrial and business management
Language(s) - English
Resource type - Journals
eISSN - 2164-5175
pISSN - 2164-5167
DOI - 10.4236/ajibm.2022.125045
Subject(s) - social media , scopus , systematic review , field (mathematics) , key (lock) , marketing , business , social business , public relations , knowledge management , computer science , world wide web , political science , mathematics , computer security , medline , pure mathematics , law