Open AccessAn Empirical Model to Explain the Effects of Electronic Customer Relationship Management on Customer e-Satisfaction and e-Loyalty: Evidence from Iranian Service Shopping Websites
Author(s) -
Mohammad Safari,
Mina Forouzandeh
Publication year - 2015
Publication title -
the journal of internet banking and commerce
Language(s) - English
Resource type - Journals
ISSN - 1204-5357
DOI - 10.4172/1204-5357.s2-003
Subject(s) - loyalty , structural equation modeling , customer satisfaction , loyalty business model , the internet , customer relationship management , business , service (business) , sample (material) , marketing , empirical research , service quality , computer science , world wide web , mathematics , machine learning , chromatography , statistics , chemistry
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