Open AccessSport Marketing Consulting Strategies and Tactics_Bridging the Academy and the Practice
Author(s) -
Larry DeGaris
Publication year - 2008
Publication title -
chorīgia/choregia
Language(s) - English
Resource type - Journals
eISSN - 2241-6323
pISSN - 1791-4027
DOI - 10.4127/ch.2008.4.2.11-20
Subject(s) - bridging (networking) , sports marketing , marketing , business , marketing management , computer science , relationship marketing , computer network