Open AccessDirect to consumer advertising of prescription drugs on internet: A Boon or a Curse
Author(s) -
Pratibha Khosla,
Akash Khosla
Publication year - 2011
Publication title -
indian journal of pharmacology/the indian journal of pharmacology
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.286
H-Index - 59
eISSN - 1998-3751
pISSN - 0253-7613
DOI - 10.4103/0253-7613.83128
Subject(s) - medical prescription , curse , direct to consumer advertising , the internet , advertising , business , internet privacy , medicine , pharmacology , computer science , world wide web , sociology , anthropology