
An application of behavioural finance in banking: The Discovery Bank case
Author(s) -
Liam Hyland,
Avani Sebastian,
Yudhvir Seetharam
Publication year - 2021
Publication title -
journal of economic and financial sciences
Language(s) - English
Resource type - Journals
eISSN - 2312-2803
pISSN - 1995-7076
DOI - 10.4102/jef.v14i1.602
Subject(s) - leverage (statistics) , finance , context (archaeology) , incentive , financial services , corporate finance , financial modeling , value (mathematics) , economics , retail banking , grounded theory , business , marketing , sociology , qualitative research , computer science , paleontology , machine learning , biology , microeconomics , social science