Open AccessApplication of Differentiation Strategy on the Profitability of SMEs (Evidence from Western Province in Sri Lanka)
Author(s) -
R. Sivashanker
Publication year - 2021
Publication title -
wayamba journal of management
Language(s) - English
Resource type - Journals
ISSN - 2012-6182
DOI - 10.4038/wjm.v12i2.7539
Subject(s) - profitability index , product differentiation , business , sustainability , competitive advantage , sample (material) , profit (economics) , industrial organization , marketing , confirmatory factor analysis , profit maximization , economics , finance , microeconomics , ecology , chemistry , chromatography , cournot competition , biology , service (business)