Open AccessThe Impact of Marketing Research Practices on Financial Performance: Study of Small and Medium Enterprises in Sri Lanka
Author(s) -
T.K. Pushpasiri,
V.P. Dharmadasa
Publication year - 2019
Publication title -
sri lanka journal of marketing
Language(s) - English
Resource type - Journals
ISSN - 1800-4989
DOI - 10.4038/sljmuok.v5i2.31
Subject(s) - marketing , promotion (chess) , business , product (mathematics) , sri lanka , small and medium sized enterprises , best practice , marketing management , economics , finance , management , geometry , mathematics , socioeconomics , politics , political science , law , tanzania