
Examining the role of social media analytics in providing competitive intelligence- The impacts and limitations
Publication year - 2021
Publication title -
journal of global information management
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.315
H-Index - 41
eISSN - 1533-7995
pISSN - 1062-7375
DOI - 10.4018/jgim.20211101oa16
Subject(s) - competitor analysis , social media , analytics , sma* , competitive intelligence , supply chain , competitive advantage , social media analytics , scope (computer science) , business , knowledge management , marketing , computer science , data science , world wide web , algorithm , programming language