Open AccessA prática relacional entre provedor de serviços e clientes: comparação entre um modelo teórico e um modelo rival
Author(s) -
Gabriel Sperandio Milan,
José Luís Duarte Ribeiro,
Deonir De Toni,
Fabiano Larentis
Publication year - 2010
Publication title -
base
Language(s) - Portuguese
Resource type - Journals
eISSN - 1984-8196
pISSN - 1807-054X
DOI - 10.4013/base.2010.71.04
Subject(s) - structural equation modeling , customer retention , business administration , business , reputation , service provider , antecedent (behavioral psychology) , marketing , context (archaeology) , customer satisfaction , service (business) , service quality , psychology , social psychology , mathematics , sociology , statistics , geography , social science , archaeology