Determinantes das comunicações word-of-mouth dos alunos das escolas profissionais em Portugal
Author(s) -
Teresa Margarida Oliveira Rodrigues,
Alcina Gaspar Ferreira
Publication year - 2013
Publication title -
comunicação pública
Language(s) - Portuguese
Resource type - Journals
eISSN - 2183-2269
pISSN - 1646-1479
DOI - 10.4000/cp.573
Subject(s) - psychology , humanities , word of mouth , advertising , philosophy , business
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