Open Access"Exploiting fandom: How the media industry seeks to manipulate fans," by Mel Stanfill
Author(s) -
Mark Stewart
Publication year - 2021
Publication title -
transformative works and cultures
Language(s) - English
Resource type - Journals
ISSN - 1941-2258
DOI - 10.3983/twc.2021.1943
Subject(s) - fandom , media studies , advertising , sociology , art , business
Review of Mel Stanfill, Exploiting fandom: How the media industry seeks to manipulate fans. Iowa City: University of Iowa Press, 2019, paperback, $75 (262p), ISBN 978-1609386238.