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Interplay of Mediating Factors in the Relationship between Greenwashed Labels and Consumers' Trust
Author(s) -
Charbel M. El Khou,
Elie E. Sayegh,
Adel F. Al Alam
Publication year - 2017
Publication title -
asian journal of marketing
Language(s) - English
Resource type - Journals
ISSN - 1819-1924
DOI - 10.3923/ajm.2017.44.53
Subject(s) - psychology , business

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