Open AccessRole of Shopping Motives, Age and Gender in Evaluating Retail Atmospheric Cues
Author(s) -
Zeynep Özdamar Ertekin,
G. Bayraktaro,
N. Gurkaynak
Publication year - 2013
Publication title -
asian journal of marketing
Language(s) - English
Resource type - Journals
ISSN - 1819-1924
DOI - 10.3923/ajm.2014.24.43
Subject(s) - psychology , business , advertising , developmental psychology
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