Open AccessService Loyalty in Literature: A Retrospect
Author(s) -
Junwen Su
Publication year - 2010
Publication title -
asian journal of marketing
Language(s) - English
Resource type - Journals
ISSN - 1819-1924
DOI - 10.3923/ajm.2010.106.112
Subject(s) - loyalty , service (business) , business , operations management , psychology , marketing , engineering