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THE COMPETITIVE SITUATION OF CLOTHING AND TEXTILE INDUSTRY
Author(s) -
Daina Jansevičiūtė
Publication year - 2010
Publication title -
mokslas - lietuvos ateitis
Language(s) - English
Resource type - Journals
eISSN - 2029-2341
pISSN - 2029-2252
DOI - 10.3846/mla.2010.029
Subject(s) - clothing , competitor analysis , lithuanian , textile , textile industry , order (exchange) , business , clothing industry , industrial organization , competitive advantage , commerce , marketing , linguistics , philosophy , archaeology , finance , history

This paper is up for discussing the composed competitive situation of Lithuanian clothing and textile industry. Author concisely proposes aspects of competitive ability conception, explores the main statistical information illustrating importance of clothing and textile industry in all manufacturing and economics. Willing to accomplish a statistical data analysis of trade clothing and textile industry competitors and advantages which they have and which influence Lithuanian clothing and textile enterprises competitive situation in the local and foreign markets are presented. This article deals with discussion about Lithuanian clothing and textile industry possibilities to improve competitive situation and what main problems of industry could be solved in order to make this market more competitive.

Article in Lithuanian

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