Open AccessAn empirical analysis of factors affecting the intention of using digital wallets in Vietnam
Author(s) -
Hau Hoang Thi,
Nhung Duong Thi Hoai,
Trang Pham Hong
Publication year - 2021
Publication title -
international economics and management
Language(s) - English
Resource type - Journals
ISSN - 2615-9856
DOI - 10.38203/jiem.021.1.0024
Subject(s) - expectancy theory , social influence , sample (material) , affect (linguistics) , vietnamese , business , service (business) , empirical research , empirical evidence , life expectancy , unified theory of acceptance and use of technology , psychology , marketing , social psychology , environmental health , linguistics , chemistry , philosophy , communication , epistemology , chromatography , medicine , population
This study investigates factors affecting consumers’ behavioral intention of using digital wallets in Vietnam. The research model consists of five independent variables, namely performance expectancy, effort expectancy, social influence, facilitating conditions, and perceived risks. The sample size of this study is 280. This study confirms that performance expectancy, effort expectancy, social influence, and facilitating conditions positively influence the behavioral intention of using digital wallets. Importantly, performance expectancy and effort expectancy are the most significant determinants of behavioral intention. Perceived risks are found to negatively affect the behavioral intention of using digital wallets. These findings indicate that service providers ought to focus on enhancing digital wallets’ user-friendliness, features, and functions to improve financial transactions via digital wallets. The security system of digital wallets also needs improving to reduce risks, thereby encouraging Vietnamese consumers to utilize the service.