Open AccessAnalysis Price, Perception of Quality, and Promotion with Intervening Brand Trust Toward Purchase Intention Honda Vario 150CC (Case Study at PT Wahana Makmur Sejati)
Author(s) -
Rudy Tanjung Herlambang,
MM Sri Hartono
Publication year - 2020
Publication title -
international journal of innovative science and research technology
Language(s) - English
Resource type - Journals
ISSN - 2456-2165
DOI - 10.38124/ijisrt20aug678
Subject(s) - lisrel , promotion (chess) , business , advertising , structural equation modeling , quality (philosophy) , marketing , sales promotion , perception , business administration , psychology , mathematics , statistics , physics , quantum mechanics , neuroscience , sales management , politics , political science , law