Open Access7.6. Business planning for innovative startups
Author(s) -
И.Р. Ханафиева
Publication year - 2020
Publication title -
audit i finansovyj analiz na cd-rom/audit i finansovyj analiz
Language(s) - English
Resource type - Journals
eISSN - 2618-9836
pISSN - 2618-9828
DOI - 10.38097/afa.2020.78.66.024
Subject(s) - business plan , process management , plan (archaeology) , business , business analysis , financial plan , new business development , sales and operations planning , process (computing) , artifact centric business process model , business process modeling , business transformation , business rule , business process , business system planning , business process management , business model , computer science , marketing , finance , work in process , archaeology , artificial intelligence , perspective (graphical) , history , operating system
В статье рассмотрены теоретические основы бизнес-планирования стартапа. Раскрыта сущность бизнес-плана как специального инструмента, используемого в современной рыночной экономике в качестве средства контроля и управления бизнесом.Определена важность соблюдения сбалансированности основных разделов бизнес-плана стартапа: необходимо, чтобы описательная часть и финансовый план согласовывались друг с другом, поскольку по отдельности они не отражают инновационную идею полностью.Рассмотрены функции бизнес-плана и задачи, на решение которых направлен бизнес-план в процессе достижения поставленной цели. Представлена последовательная структура бизнес-плана стартапа (инновационного проекта). The article discusses the theoretical foundations of start-up business planning as a process where a business plan is a business card necessary to attract financial resources. The essence of the business plan as a special management tool used in the modern market economy as a means of monitoring and managing the business is revealed.The importance of balancing the main sections of the start-up business plan is determined: it is necessary that the narrative and financial plan are consistent with each other, because individually they do not fully reflect the innovative idea.The functions of the business plan and the tasks that are addressed by the business plan in the process of achieving this goal are considered. The consistent structure of a start-up business plan or innovation project is presented.The process of preparing a business plan for start-ups is a complex and time-consuming process, as a result of which the most well-known Western methods for developing business plans for innovative start-ups, which are the basis of Russian methods, are considered.