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DENEYİMSEL PAZARLAMA ARACI OLARAK OYUN REKLAMIN TÜKETİCİLERİN MARKAYA YÖNELİK TUTUM VE DAVRANIŞLARINA ETKİSİ
Author(s) -
Murat ÖZ,
Merve EROĞLU
Publication year - 2021
Publication title -
sosyal bilimler akademi dergisi
Language(s) - Turkish
Resource type - Journals
ISSN - 2636-7599
DOI - 10.38004/sobad.854665
Subject(s) - humanities , art

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