Open AccessFORECASTING CUSTOMER FUTURE BEHAVIOR IN RETAIL BUSINESS USING MACHINE LEARNING MODELS
Author(s) -
Shyngys Akhmetbek
Publication year - 2022
Publication title -
scientific journal of astana it university
Language(s) - English
Resource type - Journals
eISSN - 2707-904X
pISSN - 2707-9031
DOI - 10.37943/ilmm7870
Subject(s) - customer lifetime value , computer science , customer retention , customer intelligence , customer to customer , order (exchange) , customer relationship management , voice of the customer , value (mathematics) , logistic regression , customer value , artificial neural network , uniqueness , marketing , business , machine learning , service (business) , microeconomics , profit (economics) , finance , service quality , economics , mathematical analysis , mathematics