Open AccessA STUDY ON THE IMPACT OF COVID 19 ON INDIAN ELECTRONIC RETAIL INDUSTRY
Author(s) -
Vijayalakshmi N.S
Publication year - 2021
Publication title -
towards excellence
Language(s) - English
Resource type - Journals
ISSN - 0974-035X
DOI - 10.37867/te130443
Subject(s) - electronics , business , covid-19 , pandemic , industrial organization , commerce , marketing , engineering , electrical engineering , medicine , disease , pathology , infectious disease (medical specialty)
Before COVID-19, the modest rate of growth in electronics industry was seen globally. Post this pandemic, the electronics industry globally has witnessed a double impact. Production facilities of electronic parts have also been halted because of a slowdown in logistics along with an unavailability of workforce throughout the world. On the contrary, different E-commerce giants throughout the world have discontinued delivery of the non-essential goods including maximum electronics goods which might affect electronics industry.Studies have been done for understanding the electronics industry in India and abroad based on application, type of products, geography, etc. On the basis of type of products, market can be classified into SSD, DRAM, Image sensor, MCP, etc. On the basis of application, market is assessed based on communication equipment, automotive, industrial, enterprise systems, personal electronic goods, etc. Personal electronics industry is being expected to be affected the most because of coronavirus pandemic. Geographically, market is assessed into Asia, Europe, North America, etc