Open AccessLocus of Control and Consumer Purchase Intention of Fabric Materials in Abia State
Author(s) -
Onyinyechi Rita Chijionwu,
Chinedum O. Obikeze,
Ireneus C. Nwaizugbo
Publication year - 2020
Publication title -
british journal of marketing studies
Language(s) - English
Resource type - Journals
eISSN - 2053-4051
pISSN - 2053-4043
DOI - 10.37745/bjms/vol8.no3.pp21-28.2020
Subject(s) - abia , locus of control , perceived control , business , advertising , marketing , control (management) , state (computer science) , psychology , social psychology , computer science , environmental science , agricultural science , artificial intelligence , algorithm , palm oil