Open AccessInnovative marketing in the strategic management of an industrial enterprise
Author(s) -
Tetiana HORODETSKA,
Alla Ivashchenko
Publication year - 2020
Publication title -
ekonomìka, fìnansi, pravo/ekonomìka. fìnansi. pravo
Language(s) - English
Resource type - Journals
eISSN - 2786-5517
pISSN - 2409-1944
DOI - 10.37634/efp.2020.4.1
Subject(s) - flexibility (engineering) , process (computing) , quality (philosophy) , order (exchange) , process management , task (project management) , productivity , humanitarian logistics , business , production (economics) , integrated logistics support , resource (disambiguation) , computer science , risk analysis (engineering) , operations research , systems engineering , engineering , computer network , philosophy , statistics , mathematics , epistemology , finance , economics , macroeconomics , operating system
The article proposes a methodical approach that determines the economic efficiency of the optimization procedure. It is expressed through transport gain - a potential reduction in the route of transportation of products compared to the initial transport scheme. The main task of logistics solutions in the freight forwarding system is to ensure the efficiency and flexibility of the vehicle management system. At the same time, the interaction of management bodies from the beginning of creation of the goods to the moment of unloading to its customer must be established. In order to achieve the goal of transport logistics - to fulfill deliveries on the specified conditions in the appropriate quantity, quality and within the stated time, it is necessary to dwell on the issues of operational management of transport and logistics activities. In the course of scientific research it was determined that in modern conditions the productivity of the production enterprise is largely influenced by transport costs. Therefore, there is a need to optimize traffic flows. The structural-logical scheme of the process of choosing the resource-saving technology for the organization of cargo transportation in small lots in the city connection for the meat processing enterprise is proposed. Such a mechanism will ensure compliance with the key rules of logistics and further enhance its own fleet of vehicles.