Current aspects of quality management in the context of deepening integration and globalization processes

The paper examines and substantiates the need to introduce a systematic approach to rational quality management as a key element of a modern, efficient and effective management system of the business entity, in order to improve financial and economic results through the production of higher quality products. The main system processes of product quality management and the algorithm of their implementation are considered as the most important elements of the organizational and economic mechanism of functioning of the business entity in the context of globalization. It was determined that in the European integration processes of the quality management system able to ensure the formation of not only a competitive advantage, but also sustainable development. The analysis of product quality control as a separate function of business management processes, the purpose of which is to increase the competitiveness of the business entity. The most attractive directions of functioning of the enterprise concerning management of quality of production in the conditions of globalization are outlined. The short-term and long-term goals of further development of the business entity are substantiated and the ways of their achievement are outlined. In European countries, the quality management system integrated with the concept of corporate responsibility, thus ensuring not only profit, but also to increase the social and economic well-being of the population. The last decade is characterized by the introduction of the integrated quality management systems based on international standards of quality. This allows for a certain number of both internal and external competitive advantage. Maintaining high competitiveness by improving quality is of paramount importance and becomes a decisive factor in the commercial success of the enterprise in the context of globalization.