Open AccessBRAND POWER: A Study On New Product Development Strategy In Bathing Soap In Special Reference To Chennai City
Author(s) -
R. Murugan,
K. Narashiman
Publication year - 2015
Publication title -
international journal of applied engineering research/international journal of applied engineering research
Language(s) - English
Resource type - Journals
eISSN - 0973-9769
pISSN - 0973-4562
DOI - 10.37622/ijaer/10.14.2015.34939-34944
Subject(s) - bathing , soap , product (mathematics) , business , advertising , computer science , geography , world wide web , mathematics , geometry , archaeology