Open AccessContextual advertising, paid search advertising y el modelo de negocio en Internet
Author(s) -
Jaime Manera Bassa,
Miguel A. Roncales Poza,
Mónica Martín del Peso
Publication year - 2006
Publication title -
dirección y organización
Language(s) - Spanish
Resource type - Journals
eISSN - 2171-6323
pISSN - 1132-175X
DOI - 10.37610/dyo.v0i32.103
Subject(s) - advertising , search advertising , online advertising , the internet , business , contextual advertising , computer science , world wide web