
New Perspectives Of Media-Text Under The Conditions Of Mass Media Conversion
Author(s) -
Avaz Khamitovich Mirzajonov
Publication year - 2021
Publication title -
the american journal of social science and education innovations
Language(s) - English
Resource type - Journals
ISSN - 2689-100X
DOI - 10.37547/tajssei/volume03issue02-06
Subject(s) - mass media , convergence (economics) , technological convergence , sociology , media studies , computer science , political science , telecommunications , law , economics , economic growth
The article is devoted to the analysis of changes in the communication processes of the late XX - early XXI centuries, reflecting the powerful impact on the real life of modern mass media, the problems associated with understanding media text in the condition of Mass Media convergence, clarifying the role of the Mass Media in forming society and individual recognition and how far their influence extends on modern man.