
Predictors of opinion seeking, passing and spreading in electronic word of mouth among macedonian consumers
Author(s) -
Ana Tomovska Misoska
Publication year - 2018
Publication title -
psihologija - nauka i praktika
Language(s) - English
Resource type - Journals
eISSN - 2671-3381
pISSN - 1857-9825
DOI - 10.37509/psyscip183087tm
Subject(s) - macedonian , word of mouth , word (group theory) , opinion leadership , psychology , advertising , business , linguistics , political science , public relations , philosophy