Open Access
A Study on Brand Awareness and Customer Engagement
Author(s) -
P. V. Vanitha,
S. Subramanian
Publication year - 2020
Publication title -
indian journal of public health research and development
Language(s) - English
Resource type - Journals
eISSN - 0976-5506
pISSN - 0976-0245
DOI - 10.37506/ijphrd.v11i3.828
Subject(s) - customer engagement , brand awareness , marketing , business , consciousness , brand engagement , advertising , psychology , mathematics , computer science , social media , world wide web , neuroscience