Open AccessDo numbers have shape? The matching effect between precise numerical information and brand logo shape
Author(s) -
Yang Chen,
ZengXiang Chen
Publication year - 2019
Publication title -
acta psychologica sinica
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.153
H-Index - 2
ISSN - 0439-755X
DOI - 10.3724/sp.j.1041.2019.00841
Subject(s) - logo (programming language) , matching (statistics) , mathematics