Open AccessCan Brand and Price Really Counter Country-of-origin Effects: Different Distribution of Attribute Weight
Author(s) -
Qin Zhang,
Tao Wang,
Yi Gong
Publication year - 2013
Publication title -
acta psychologica sinica
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.153
H-Index - 2
ISSN - 0439-755X
DOI - 10.3724/sp.j.1041.2013.01381
Subject(s) - distribution (mathematics) , econometrics , country of origin , mathematics