Open AccessSpending profiles of sultan idris education university undergraduates: a CHAID-based segmentation
Author(s) -
Khalizul Khalid,
Rosmini Ismail
Publication year - 2019
Publication title -
international business education journal
Language(s) - English
Resource type - Journals
ISSN - 1985-2126
DOI - 10.37134/ibej.vol12.4.2019
Subject(s) - chaid , market segmentation , subsistence agriculture , marketing , psychology , psychographic , alphanumeric , financial plan , actuarial science , business , decision tree , medical education , economics , finance , computer science , geography , medicine , artificial intelligence , agriculture , programming language , archaeology
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