Open AccessPsychological Effects of Instagram on Females: Increase in Body Dissatisfaction & Facial Augmentation
Author(s) -
Tanveer Hussain,
Abdul Basit,
Hafiza Farghana Shahid
Publication year - 2021
Publication title -
journal of peace, development and communication
Language(s) - English
Resource type - Journals
eISSN - 2663-7901
pISSN - 2663-7898
DOI - 10.36968/jpdc-v05-i01-08
Subject(s) - beauty , psychology , human physical appearance , population , social psychology , demography , aesthetics , sociology , art
Body dissatisfaction and facial augmentation are two alarming concerns in today’s generation.Previously done studies disclosed a sustainable relation between body image issues and mediaexposure. Statistics shows that 68% of Instagram users are females from the age group of 18-29years. This research objected to conduct an empirical analysis to find the relationship betweenInstagram use, body dissatisfaction and facial augmentation. Questionnaire comprising of fourparts Instagram Use, Body Image, Body Dissatisfaction and Facial Augmentation was designed forfemales specifically where the sample size of population was (n=100). Analysis showed thatfrequent use of Instagram and content like idealized beauty images have a direct effect on females’mind resulting in body dissatisfaction. Hence the results proved that body dissatisfactionsignificantly positive relationship with facial augmentation. As body dissatisfaction will rise trendof facial augmentation will grow.