
PENGARUH CYBER BRANDING DAN BRAND AWARNESS TERHADAP BUYING DECISION PADA PRODUK SHOPEE (STUDI KASUS MAHASISWA MANAJEMEN STMB MULTISMART)
Author(s) -
Vindi Vindi,
Irwadi Irwadi
Publication year - 2022
Publication title -
cermin/cermin : jurnal penelitian
Language(s) - English
Resource type - Journals
eISSN - 2615-3238
pISSN - 2580-7781
DOI - 10.36841/cermin_unars.v6i1.1655
Subject(s) - business administration , mathematics , humanities , business , philosophy