Open AccessASSESSING THE POTENTIAL OF SMALL INNOVATIVE ENTERPRISES AT UNIVERSITIES: A RESOURCE-NARRATIVE APPROACH
Author(s) -
Petr N. Mashegov,
I.S. Ampilov
Publication year - 2021
Publication title -
èkonomičeskij vektor
Language(s) - English
Resource type - Journals
ISSN - 2411-7269
DOI - 10.36807/2411-7269-2021-1-24-125-130
Subject(s) - narrative , resource (disambiguation) , benchmark (surveying) , business , knowledge management , computer science , computer network , philosophy , linguistics , geodesy , geography
The article deals with innovative business structures created at universities and scientific institutions. A methodology for assessing the potential of small innovative enterprises is proposed. Assessment of the potential of small innovative enterprises at universities can be useful for potential counterparties, including the state in the implementation of targeted innovation programs, as well as for innovative entrepreneurs themselves, since the models used in assessing the potential can act as a benchmark for the organization of entrepreneurial activity. Special attention is paid to nonformalized elements of corporate culture, which are proposed to be evaluated on the basis of narrative analysis.