Pengaruh Kualitas Pelayanan, Fasilitas, Lokasi, dan Harga Terhadap Kepuasan Konsumen Apartemen Green Bay di Jakarta Utara
Author(s) -
Mimi Sa,
Sanny Ekawati
Publication year - 2016
Publication title -
jurnal asy-syukriyyah
Language(s) - English
Resource type - Journals
eISSN - 2715-6753
pISSN - 1693-136X
DOI - 10.36769/asy.v17i1.67
Subject(s) - simple random sample , customer satisfaction , service quality , business , bay , apartment , service (business) , sampling (signal processing) , data collection , marketing , mathematics , statistics , engineering , telecommunications , civil engineering , population , sociology , detector , demography
The purpose of this study was to analyze the influence of the quality of service, facilities, location, and price to customer satisfaction of Green Bay Apartment in North Jakarta. Method of data collection was done by distributing questionnaires to 94 respondents. Sampling technique using Simple Random Sampling. The results showed that the quality of service, facilities, location, and prices has significant effect on customer satisfaction with the level of probability of 90%.
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