Open AccessLOCKDOWN: INDIAN DESI RAP'S 'CARTOONIZATION'
Author(s) -
Yatindra Ingle
Publication year - 2020
Publication title -
epra international journal of multidisciplinary research
Language(s) - English
Resource type - Journals
ISSN - 2455-3662
DOI - 10.36713/epra4853
Subject(s) - advertising , media studies , visual arts , production (economics) , art , sociology , business , economics , macroeconomics
While the pandemic situation has kept the whole of the nation in a lockdown, this hasn’t stopped the content producers to stop their production on alternative media. Likewise, this covd-19 lockdown has engaged the rap video producers into ‘cartoonization’ of rap videos. This study explores the replacement of real human visuals been replaced by cartoons by the Indian rappers in their videos.KEYWORDS: Rap Music, Cartoonization, alternative media, visuals