Open AccessCUSTOMER SEGMENTATION USING MACHINE LEARNING
Author(s) -
V.K. G Kalaiselvi,
A. Ponmalar,
Shanmugasundaram Hariharan,
A Bhanuprasad,
V Mamathibala,
Swetha Sri M
Publication year - 2022
Publication title -
epra international journal of research and development
Language(s) - Uncategorized
Resource type - Journals
ISSN - 2455-7838
DOI - 10.36713/epra11198
Subject(s) - payment , cluster analysis , profitability index , market segmentation , computer science , customer value , customer relationship management , business , customer lifetime value , marketing , customer retention , world wide web , artificial intelligence , market economy , hierarchy , finance , economics , service quality , service (business)