Open AccessThe role of product placement in feature films and broadcast television programme
Author(s) -
De la Rey Van der Waldt
Publication year - 2022
Publication title -
communicare
Language(s) - English
Resource type - Journals
eISSN - 2957-7950
pISSN - 0259-0069
DOI - 10.36615/jcsa.v24i1.1767
Subject(s) - context (archaeology) , product placement , product (mathematics) , advertising , new product development , computer science , business , marketing , product management , multimedia , paleontology , geometry , mathematics , biology