Open AccessThe Effect of Social Media Marketing and Influencer Endorser on Purchase Intention
Author(s) -
Nabilla Putri Nofela,
Marheni Eka Saputri
Publication year - 2022
Publication title -
almana/almana : jurnal manajemen dan bisnis
Language(s) - English
Resource type - Journals
eISSN - 2655-8327
pISSN - 2579-4892
DOI - 10.36555/almana.v6i2.1801
Subject(s) - business , social media , marketing , social media marketing , advertising , data collection , descriptive statistics , digital marketing , sociology , computer science , social science , statistics , mathematics , world wide web