
Games Advertising Vs Tv Advertising Which One Is More Effective In Building Brands?
Author(s) -
Albertus Edward Goutama
Publication year - 2018
Publication title -
jurnal stei ekonomi
Language(s) - English
Resource type - Journals
ISSN - 2527-4783
DOI - 10.36406/jemi.v27i01.149
Subject(s) - advertising , native advertising , product (mathematics) , advertising research , promotion (chess) , advertising campaign , business , set (abstract data type) , online advertising , informative advertising , television advertising , marketing , computer science , political science , mathematics , the internet , world wide web , geometry , politics , law , programming language