Open AccessThe Effect of Loneliness on Purchase Intention: Focusing on the Moderating Role of Envy and Regulatory Focus and the Mediating Role of Narcissism
Author(s) -
김선혁,
Hobae Lee
Publication year - 2018
Publication title -
sangpumhag yeon'gu
Language(s) - English
Resource type - Journals
ISSN - 1226-6132
DOI - 10.36345/kacst.2018.36.1.012
Subject(s) - narcissism , loneliness , psychology , regulatory focus theory , social psychology , focus (optics) , physics , creativity , optics