Open AccessThe Role of the Level of Consumer on the Effect of Persuasion Knowledge on the Online Reviews
Author(s) -
Youngseok Son,
송시연,
남아영
Publication year - 2017
Publication title -
journal of product research
Language(s) - English
Resource type - Journals
ISSN - 1226-6132
DOI - 10.36345/kacst.2017.35.2.005
Subject(s) - persuasion , psychology , advertising , social psychology , business
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