Open AccessA Study on the Determinants of Ethical Purchase Intention: With a Focus on the Moderating Effects of Perceived Corporate and Customer Citizenship Behavior
Author(s) -
Jung Won Sik,
Yoon Sung Joon
Publication year - 2016
Publication title -
sangpumhag yeon'gu
Language(s) - English
Resource type - Journals
ISSN - 1226-6132
DOI - 10.36345/kacst.2016.34.5.007
Subject(s) - organizational citizenship behavior , psychology , focus (optics) , moderation , citizenship , social psychology , business , consumer behaviour , marketing , political science , organizational commitment , physics , politics , law , optics