Open AccessThe Relationships of Strategic Flexibility, Marketing Capability, Product Innovation and Performance
Author(s) -
Young-Ik Yang
Publication year - 2016
Publication title -
journal of product research
Language(s) - English
Resource type - Journals
ISSN - 1226-6132
DOI - 10.36345/kacst.2016.34.2.002
Subject(s) - flexibility (engineering) , business , marketing , process management , product (mathematics) , product innovation , new product development , marketing management , knowledge management , industrial organization , computer science , management , mathematics , economics , geometry
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