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The Effect of Cross-model Advertising on Consumer Evaluation
Author(s) -
Kyounghee Chu
Publication year - 2015
Publication title -
sangpumhag yeon'gu
Language(s) - English
Resource type - Journals
ISSN - 1226-6132
DOI - 10.36345/kacst.2015.33.4.011
Subject(s) - advertising , business

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